THINK GUASHA ●
Human cognition × artificial intelligence

Find your
question flow.

Your conversations with AI contain more than answers. They reveal what you notice, return to, reconsider, and connect.

We're exploring how to make those question patterns visible.

Product in development

01 / The idea

Most AI tools focus on better answers.
We begin with the questions.

Think Guasha is developing a human–AI reflection experience that looks at how questions emerge, branch, return and change across conversations. The aim is to help people explore their own thinking using traceable evidence rather than fixed labels or unsupported personality claims.

02 / Our approach

From conversations
to a clearer view of curiosity.

01

Question Map

Identify recurring topics, questions, and points of attention.

02

Thought Lineage

Trace where a question came from and how it evolved.

03

Evidence

Ground every suggested pattern in relevant conversation excerpts.

04

Reflection

Offer revisable interpretations and useful questions to explore next.

These are the intended directions for the product, not claims of a deployed automated system. Any future conversation analysis will require user authorization and appropriate privacy safeguards.

03 / Principles

Evidence over labels.
Questions over personality types.
Reflection over diagnosis.
Human agency over AI authority.

04 / Founder

Jeehyeon Hwang

Content & Product Strategy · Business Consulting

My work spans content, user experience, digital products and entrepreneurship. I am currently exploring cognitive science, AI and human–AI interaction, with a particular interest in translating complex knowledge into forms people can understand and use.

South Korea